Case study

HoneyBliss Salon.

Website for HoneyBliss Salon, a hair salon in New York, NY.

IndustryBeauty & Med Spa
Beauty & Med Spa Hair Salon
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honeyblisssalon.com Desktop
Full-length desktop screenshot of the HoneyBliss Salon website HOVER TO SCROLL
// how I build a site like this

From brief to launch.

How I take a hair salon website from brief to launch: strategy, design, clean WordPress development, performance and a smooth handover.

  1. 01 discover

    The brief

    Salon clients choose with their eyes, so the site has to show the work, make prices clear and get people into the booking app in as few taps as possible.

  2. 02 plan

    Strategy & wireframing

    Services grouped the way clients think (cuts, colour, extensions, treatments), a price list that reads well on a phone, and a stylist page so people can book the person they want.

  3. 03 design

    Design & branding

    An editorial, image-led layout that lets the salon's own photography and colour work lead, with the brand's type and palette carried through every page.

  4. 04 build

    Development & integration

    The salon's booking system embedded or linked from every service, an Instagram feed, Google reviews and a gift card page, all editable in WordPress.

  5. 05 optimise

    Responsive & speed

    A sticky book button, tap-to-call and tap-for-directions on mobile, and gallery images sized so the page still loads quickly.

  6. 06 ✓ launch

    Launch & delivery

    Local SEO for the neighbourhood and each service, tracking on booking clicks, and a handover so the team can update prices and stylists without help.

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