Case study

Liverpool Global Education.

I built Liverpool Global Education a WordPress hub that explains the group once and then passes every visitor on to the brand they came for. All seven institutions get their own block on a long homepage, ordered by learner age, and the group's international presence and accreditations are stated clearly.

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IndustryEducation & Nonprofit
Timeline2023
Built withWordPress
Education & Nonprofit Education WordPress Web Design
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liverpoolglobaleducation.org Desktop
Full-length desktop screenshot of the Liverpool Global Education website HOVER TO SCROLL
// how it was built

From brief to launch.

With seven brands under one name, the build was about orientation, so I planned each step to get visitors to the right institution quickly.

  1. 01 discover

    Seven brands, one group

    I listed every institution, from early years to an established school, teacher training and publishing, and where the group operates.

  2. 02 plan

    One long homepage

    I gave each brand its own section in age order and planned a services dropdown that names all seven.

  3. 03 design

    Navy and green heraldry

    I took the palette from the crest, used a dimmed chalkboard classroom photo behind the hero and alternated crest positions per block.

  4. 04 build

    WordPress hub

    I built the brand sections, a testimonial slider, a membership banner and an enquiry form finished with a full-width green submit bar.

  5. 05 content

    Accreditations stated

    I made sure the homepage states the group's British School Overseas status, granted by the Department for Education in the UK, and that it runs an Edexcel exam centre.

  6. 06 ✓ shipped

    Mobile crest and title

    I checked the crest stays large on phones and the hero heading wraps neatly onto two lines.

What I did

The build, step by step.

  • Brands ordered by age. I arranged the homepage from the nursery at the top through to teacher training and publishing at the end.
  • Equal space for everyone. Every brand block has its crest, a short introduction and a green find-out-more button, so no institution is sidelined.
  • Colours from the crest. The navy-and-green scheme is taken straight from the group's heraldic coat of arms.
  • Alternating layout for scanning. Brand crests swap between left and right down the page, which keeps a long homepage easy to follow.
  • Crest kept large on phones. On mobile the full crest stays prominent over the mobile menu toggle, and the hero headline breaks neatly onto two lines.
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