Case study

Above & Beyond Snow Management.

I built Above & Beyond's site to be straightforward and local, with four core services up front, a section on its SIMA Certified Snow Professional status and a call to action that puts the phone number front and centre.

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IndustrySnow Removal
Snow Removal Snow Removal Web Design Web Development
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absnowmanagement.com Desktop
Full-length desktop screenshot of the Above & Beyond Snow Management website HOVER TO SCROLL
// how it was built

From brief to launch.

Michiana business owners want a snow crew they can trust before the first storm, so I planned the site to explain the services and certification clearly.

  1. 01 discover

    Trust through certification

    I found the SIMA certification was the company's strongest selling point.

  2. 02 plan

    Services and proof

    I planned the homepage around four services, local expertise and certification.

  3. 03 design

    Bright blue on snow

    I used the logo's blue on soft snowy backgrounds with bold uppercase headings.

  4. 04 build

    Simple, editable sections

    I built the service cards, certification block and booking call to action.

  5. 05 optimise

    Phone-first

    The phone number is large and tap to call, with a quote page in the menu.

  6. 06 ✓ shipped

    Clear and local

    Michiana customers can now see what the team does and call in one step.

What I did

The build, step by step.

  • A simple hero. The headline and a single quote button sit over a photo of a loader clearing snow.
  • Four core services. Sidewalk cleaning, ice control, snow stacking and snow hauling each have a photo and a short summary.
  • Local positioning. A section explains why South Bend businesses hire a professional crew before winter gets worse.
  • Certification explained. A SIMA section describes what Certified Snow Professional status means for clients.
  • What to expect. A short explanation of pre-treating and plowing sits beside an Ask Our Experts booking card.
  • Financing link. A banner links to financing options for larger contracts.
Related work

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