Dumpster Rental Marketing.
I built a lead-first site for an agency whose entire client list is dumpster rental companies. The enquiry form lives in the hero, fixed-price packages are open for anyone to compare, and the whole look borrows from the containers these owners rent out.
HOVER TO SCROLL
From brief to launch.
The audience here is narrow and often on the road, so I planned every step around a phone and a busy owner.
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01 discover
The niche pitch
I worked out what a rental owner needs to see first: that this agency only serves their industry, and what it costs.
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02 plan
Evidence first
I ordered the page as enquiry form, client logos, lead count and packages, with testimonials and the blog further down.
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03 design
Yellow and navy
I took the palette from the containers themselves and added scrolling service tickers as section breaks.
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04 build
Package tables
I coded comparison tables for the fixed-price packages and a testimonial slider, and set their mobile stacking order.
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05 integrate
Enquiry routing
I connected the hero form so every submission goes to the team by email.
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06 ✓ shipped
Blog stocked
The site went live with several dumpster-industry articles already published, so owners had something to read beyond the pitch.
The build, step by step.
- Form in the first screen. The hero holds a three-field enquiry form for name, phone and services wanted, and on phones it shows immediately.
- Proof under the headline. I placed logos from rental firms the agency serves and a running leads-delivered total directly beneath the opening line.
- Prices without a sales call. Package tables sit side by side, and on mobile the columns stack in the order owners typically buy.
- Container colours. Yellow and navy mirror the bins clients rent, and scrolling ticker bands list services like signwriting on a truck.
- Content ready at launch. I launched the blog with how-to articles covering paid search and local visibility, plus a testimonial slider for social proof.
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